The Apple Expo is Europe's Apple conference -- similar to the Macworld expo in the US. Apple Expo '08 has posted details about the expo, including dates for this year's conference: Wednesday, September 17 through Saturday, September 20, in Paris, France.Currently, there are only two iPhone events scheduled out of the over 30 planned events. It is a nice change to see that the iPhone will not "steal the show" in Europe like it does at Apple conferences in the US. You can see all of the details, exhibitors, and scheduled events on the Apple Expo website.
As we noted earlier, Apple will not be attending this year's Apple Expo.
Reader Comments (Page 1 of 1)
7-04-2008 @ 6:02PM
Mike said...
Now, why isn't there even ONE Apple logo on the event's website? This smells like some tradeshow put up by someone else, not a -true- Apple event. The page even has a banner ad, uncharacteristic of anything Apple would make. I quote: "Spend four days to take in this Mac event". Mac event?
Will Steve give a keynote? If not, can you call it an event even similar to Macworld? Will we see new products announced there? I very much doubt it.
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7-07-2008 @ 12:54PM
Shawn King said...
"Now, why isn't there even ONE Apple logo on the event's website?"
Because Apple isn't going to attend.
" This smells like some tradeshow put up by someone else..."
It is - Reed Expositions puts on the Apple Expo in Paris.
"Will Steve give a keynote?"
No, he will not.
"If not, can you call it an event even similar to Macworld?"
Apple Expos in Paris have been *larger*, announced attendance wise, than SF Macworlds.
"Will we see new products announced there?"
Yes but not from Apple.
7-07-2008 @ 12:33PM
Shawn King said...
"why isn't there even ONE Apple logo on the event's website?"
Because Apple is not attending this event.
"This smells like some tradeshow put up by someone else,"
It is - the Apple Expo in Paris is organized by Reed Expositions.
"Will Steve give a keynote?"
No.
"If not, can you call it an event even similar to Macworld?"
Certainly. Apple Expos in Paris have been huge in the past, often larger than the Macworld Expos in announced attendance figures.
"Will we see new products announced there?"
Yes but not from Apple.
7-07-2008 @ 12:30PM
Shawn King said...
"It is a nice change to see that the iPhone will not "steal the show" in Europe like it does at Apple conferences in the US."
I'm not sure I understand what that means. Could you clarify/expand to make clearer?
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7-07-2008 @ 12:55PM
Shawn King said...
"Now, why isn't there even ONE Apple logo on the event's website?"
Because Apple isn't going to attend.
" This smells like some tradeshow put up by someone else..."
It is - Reed Expositions puts on the Apple Expo in Paris.
"Will Steve give a keynote?"
No, he will not.
"If not, can you call it an event even similar to Macworld?"
Apple Expos in Paris have been *larger*, announced attendance wise,
than SF Macworlds.
"Will we see new products announced there?"
Yes but not from Apple.
Reply